Privacy policy

1. Scope & Acceptance

This Privacy Policy explains how Little Imli (“we”, “us”) collects, uses, stores, and protects personal data via www.littleimli.in. By visiting or interacting with our site or placing orders, you agree to this policy. Please do not use our services if you disagree with any part.


2. Information We Collect

a. Personal Details:
When you register, place an order, subscribe, or contact us:

  • Name, email, postal address, phone number
  • Payment-related details (processed securely by our payment partners; we do not store full card details)

b. Technical & Usage Data:

  • IP address, device/browser type, browsing habits, time on pages
  • Collected via cookies and analytics tools

c. User-Provided Content:

  • Reviews, feedback, contest messages
  • Emails or correspondence sent directly to us

3. How We Use Your Information

  • Process your orders and payments; provide customer support
  • Send service-related messages and optional promotional updates (opt‑in/out anytime)
  • Personalize your shopping experience; tailor site content
  • Enhance website performance, prevent fraud, and enforce policies
  • Share data with service providers (delivery partners, payment gateways, marketing tools) strictly as necessary

4. Cookies & Tracking

We use cookies and tracking tools to improve site functionality, user experience, and marketing insights.

  • Essential cookies enable core features (e.g. login sessions)
  • Analytics and marketing cookies support performance tracking and content personalization
  • You may disable cookies via your browser, though some features may be impacted

5. Data Sharing & Disclosure

We do not sell or rent your personal data for marketing.

We may disclose data to:

  • Service partners (e.g. shipping, payment, email) — only to fulfill services
  • Legal authorities for fraud prevention, legal compliance, or dispute resolution
  • Business transactions (e.g. in case of merger or sale) — with prior notice and transparently communicated

6. Data Security & Retention

  • We use secure servers, SSL encryption, and industry-standard safeguards
  • Payment info handled by trusted payment gateways; we retain only minimal transaction references
  • Data retained as long as necessary to serve you, comply with laws, or resolve disputes. You may request deletion, correction, or access; we'll respond within 30 days

7. Children’s Privacy

We do not knowingly collect data from children under 18. If such data is found, we’ll delete it promptly. We encourage minors to use the site only under adult supervision.


8. International Access

If you use the site from outside India, you agree to comply with local laws. Cross-border data transfers may occur, consistent with applicable rules.


9. Policy Updates

We may update this policy to reflect changes in law or practice. Please review this page regularly. Continued use means acceptance of updated terms.


10. Your Rights & Grievance Redressal

You have the right to:

  • Access, correct, update, or delete your personal data
  • Withdraw consent to marketing communications
  • Raise objections to data processing or storage
  • Lodge a grievance with us or regulatory authorities

Contact us at:
For any questions, support or concerns, reach out to us at: support@littleimli.in
Registered Address: Doodles Label, 
1202-C, Antriksh Bhawan, 22,K G Marg, New Delhi-110001